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KMID : 1145120190170030345
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Asian Journal of Beauty and Cosmetology
2019 Volume.17 No. 3 p.345 ~ p.351
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Analysis of Formative Characteristics of Persona Works by Students of Beauty Majors
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Kim Ae-Kyung
Seo Mi-Ra
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Abstract
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Purpose: The purpose of this study was to visualize the inner figure creatively through a mask suitable for positively expressing individual feelings and thoughts. The visualized works were typed and their characteristics were analyzed.
Method: A class based on creative design inducing (CDI) was able to freely express individual personas using masks. The typed works were analyzed and formative analysis was done.
Results: The categories of the works are derived from five types of images: “Decadence” which means bizarre; “Fantasy” which means fantasy, dreamy and brilliant; “Kitsch” which means humorous, vulgar and ludicrous; “Hyper Techno” which means a cosmic and futuristic; “Sweety” which means lovely, cute and sweet.
Conclusion: The types presented in this study can be used in various design areas, and persona visualization will help creative design activities.
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KEYWORD
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Persona, Mask, Creativity, Beauty, Image
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